Persuasive Memos

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What Really Cheeses You Off?

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In about about 1000 to 1200 words in length and in three parts accomplish the following:

First, what is something at work that really cheeses you off–something you would really like to change? Once you’ve identified it, write a persuasive memo that makes your case and uses guidelines from Cialdini and/or Conger. It can be about any topic that might come up at work that calls for you to persuade someone or some people. Examples include:

? why you don’t like last minute tasks,
? why you should get a raise,
? why the new performance appraisal system should be junked,
? why your colleagues should do more active listening,
? why the company should ditch its 1970’s logo,
? why should you get promoted,
? etc

In the next part of the paper, explain which guidelines you used in the memo.

Finally, explain why your memo was ethical, using ideas from Cialdini and Mazur.

Robert Cialdini. Wikipedia. Accessed August 12, 2009, at:

Thanks in advance once again for all your help. Solution Preview
Whoever it May Concern

Concerned Citizen

Subject: The State of Public Schools in Inner Cities

Date: November 08, 2009

I would like to bring to everyone’s notice, if it has not already tugged their hearts and minds, the state of public schools across inner cities throughout the country. According to the US Department of Education almost half of all high-school students in public schools at 50 largest American cities drop out before graduation. In 17 of these cities the graduation rate is below 50%, only 52% graduate in four years, and the average rate of graduation across the 50 cities is 58%. Irrespective of the efforts of programs like “No Child Left Behind” the state of education in our high schools, particularly in major cities, is alarming to say the least. It is all the more serious given that our economy is moving towards an information and services based economy, and with such a huge proportion of students leaving high-school they are not in a position to take advantage of the evolving economic situation.

Our public school system is in a serious need of revival. According to a report by OECD, a group of rich countries, United States falls in the bottom group in terms of students’ performance in Mathematics and analytical ability, and is on top of the scale in terms of cumulative spending on an average student between the ages of 6 and 15. This suggests that money is definitely not the issue, and something else is fundamentally wrong …To continue with the answer check on

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