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Topic 1: Identify and describe the sources of generally accepted accounting principles. Identify source hierarchy and explain why the hierarchy is important. Topic 2: Describe effective accounting information using the qualities of accounting information from your readings this week. Topic 3: Describe how an accrual based accounting system is different from a cash basis of […]

Which of these is not a major characteristic of a plant asset? a Possesses physical substance b Acquired for use in operations c Yields services over a number of years d All of these are major characteristics of a plant asset Solution Preview Correct answer is (d) Plant possesses physical substance.It … Solution Summary This […]

Please respond to these questions. Which IMC elements (advertising, sponsoring, public, relations, etc, where do you find the elements?) where utilized in the case? Discuss about the efficiency of the combined IMC elements in terms of achieving the marketing objective